{"id":5359,"date":"2026-06-30T06:16:41","date_gmt":"2026-06-30T06:16:41","guid":{"rendered":"https:\/\/martialartswealth.com\/go\/speed-to-lead-90-day-summer-blitz\/"},"modified":"2026-07-01T05:19:45","modified_gmt":"2026-07-01T05:19:45","slug":"speed-to-lead-90-day-summer-blitz","status":"publish","type":"post","link":"https:\/\/martialartswealth.com\/go\/speed-to-lead-90-day-summer-blitz\/","title":{"rendered":"Speed-to-Lead Follow-Up and Your 90-Day Summer Blitz Action Plan"},"content":{"rendered":"<p class=\"wp-block-paragraph\">You can generate all the summer leads in the world, but if you don&#8217;t respond fast and follow up relentlessly, you&#8217;re handing them to whichever school calls first. Speed-to-lead is the single highest-leverage habit in your entire summer campaign &mdash; and a 90-day plan is how you make it all happen.<\/p>\n<h2 class=\"wp-block-heading\">Why speed-to-lead doubles enrollments<\/h2>\n<p class=\"wp-block-paragraph\">Lead interest decays by the minute. A lead contacted within five minutes is dramatically more likely to convert than one called the next day. When parents fill out a form, they&#8217;re often filling out three. The school that responds first &mdash; by phone, then text, then email &mdash; usually wins the intro, and the intro usually wins the enrollment.<\/p>\n<h2 class=\"wp-block-heading\">The follow-up system that converts<\/h2>\n<ul class=\"wp-block-list\"><li><strong>Respond in minutes,<\/strong> not hours &mdash; assign someone (or automation) to every inbound lead.<\/li><li><strong>Use a multi-touch cadence:<\/strong> several calls, texts, and emails over the first 10&ndash;14 days, not one and done.<\/li><li><strong>Confirm every booked intro<\/strong> to kill no-shows.<\/li><li><strong>Keep working the &#8220;not yets&#8221;<\/strong> &mdash; most enrollments come from follow-up, not the first contact.<\/li><\/ul><p class=\"wp-block-paragraph\">This is the same discipline behind every <a href=\"https:\/\/martialartswealth.com\/go\/client-results-success-stories\/\">documented client result<\/a> &mdash; the marketing creates the lead; the follow-up creates the member.<\/p>\n<h2 class=\"wp-block-heading\">Your 90-day summer blitz<\/h2>\n<p class=\"wp-block-paragraph\">Put it together: pick your pillars (events, school outreach, camps, reactivation, referrals, ads, grassroots), assign an owner and a date to each, lock in your speed-to-lead system, and track enrollments weekly. Ninety focused days &mdash; roughly June through August &mdash; is enough to add 50 to 100 students and walk into fall at your highest count ever. That&#8217;s the foundation of a <a href=\"https:\/\/martialartswealth.com\/go\/million-dollar-martial-arts-school\/\">million-dollar school<\/a>.<\/p>\n<h2 class=\"wp-block-heading\">Run the blitz with a coach in your corner<\/h2>\n<p class=\"wp-block-paragraph\">Want the full 90-day action plan, scripts, and follow-up templates? <strong>Call or text (720) 256-0208<\/strong> for a free Growth Evaluation, or download the complete guide below.<\/p>\n\n<div style=\"max-width:760px;margin:28px auto;background:#0a0d14;border:2px solid #c89a3a;border-radius:14px;padding:24px;text-align:center;font-family:Arial,Helvetica,sans-serif;color:#eaeef5\">\n<p style=\"font-family:Georgia,'Times New Roman',serif;font-weight:800;font-size:clamp(18px,2.4vw,24px);color:#f3d488;margin:0 0 8px\">FREE BOOK: Summer Is Your Secret Weapon<\/p>\n<p style=\"margin:0 0 16px;font-size:clamp(14px,1.7vw,16px);line-height:1.5\">Stephen Oliver&#8217;s complete guide to dominating April&ndash;September &mdash; the full system for adding 50&ndash;100 students over the summer.<\/p>\n<a href=\"https:\/\/s3.us-east-1.amazonaws.com\/NAPMA\/MAW\/freebooks\/Summer_Secret_Weapon_2026.pdf\" style=\"display:inline-block;background:linear-gradient(180deg,#f7e3a6 0%,#e8b84b 55%,#c89227 100%);color:#c1272d;font-weight:800;font-size:clamp(15px,2vw,18px);padding:15px 28px;border-radius:10px;border:1px solid #f7e9bf;text-decoration:none\">&#128229; DOWNLOAD THE FREE BOOK (PDF)<\/a>\n<\/div>\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\"><hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h2 class=\"wp-block-heading\">About the Author<\/h2>\n<p class=\"wp-block-paragraph\"><strong>Stephen Oliver, MBA and 10th Degree Black Belt<\/strong> &mdash; Founder and CEO of Mile High Karate and Martial Arts Wealth Mastery, CEO of NAPMA (National Association of Professional Martial Artists), and Publisher of <em>Martial Arts Professional<\/em> magazine. A martial arts school owner since 1975, he and his coaching team &mdash; including Grandmaster Jeff Smith and Dr. Greg Moody &mdash; have helped owners build $1M+ schools.<\/p>\n<h2 class=\"wp-block-heading\">Free Resources to Grow Your School<\/h2>\n<p class=\"wp-block-paragraph\">Ready to add your next 100 students? Here is how I can help you, starting today:<\/p>\n<ul class=\"wp-block-list\"><li>Get a FREE copy of <strong>Six Simple Steps to Add 100 Students to Your School<\/strong> at <a href=\"https:\/\/fillyourschool.com\">FillYourSchool.com<\/a>.<\/li><li>Get a FREE copy of <strong>Extraordinary Teaching<\/strong> at <a href=\"https:\/\/extraordinaryteaching.com\">ExtraordinaryTeaching.com<\/a>.<\/li><li>Want a personal game plan? Call our office at <a href=\"tel:+17202560208\">1-720-256-0208<\/a> and ask for Bob Dunne to set up a FREE school evaluation with Stephen Oliver.<\/li><\/ul><\/div>","protected":false},"excerpt":{"rendered":"<p>The fastest school to respond wins the enrollment. Here&#8217;s the speed-to-lead follow-up system that doubles conversions, plus a 90-day summer blitz action plan to put it all together.<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[22],"tags":[],"class_list":["post-5359","post","type-post","status-publish","format-standard","hentry","category-martial-arts-school-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Speed-to-Lead &amp; Your 90-Day Summer Blitz<\/title>\n<meta name=\"description\" content=\"Follow up in minutes and run a 90-day summer blitz. The speed-to-lead action plan that turns martial arts leads into summer enrollments.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/martialartswealth.com\/go\/speed-to-lead-90-day-summer-blitz\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Speed-to-Lead &amp; Your 90-Day Summer Blitz\" \/>\n<meta property=\"og:description\" content=\"Follow up in minutes and run a 90-day summer blitz. The speed-to-lead action plan that turns martial arts leads into summer enrollments.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/martialartswealth.com\/go\/speed-to-lead-90-day-summer-blitz\/\" \/>\n<meta property=\"og:site_name\" content=\"Martial Arts Wealth Mastery\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MartialArtsWealth\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/StephenOliverMHK\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-30T06:16:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-01T05:19:45+00:00\" \/>\n<meta name=\"author\" content=\"Stephen Oliver\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@StephenCOliver\" \/>\n<meta name=\"twitter:site\" content=\"@StephenCOliver\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/speed-to-lead-90-day-summer-blitz\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/speed-to-lead-90-day-summer-blitz\\\/\"},\"author\":{\"name\":\"Stephen Oliver\",\"@id\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/#\\\/schema\\\/person\\\/594183a17fc2a2e73a9394402138e7cb\"},\"headline\":\"Speed-to-Lead Follow-Up and Your 90-Day Summer Blitz Action Plan\",\"datePublished\":\"2026-06-30T06:16:41+00:00\",\"dateModified\":\"2026-07-01T05:19:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/speed-to-lead-90-day-summer-blitz\\\/\"},\"wordCount\":477,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/#organization\"},\"articleSection\":[\"Martial Arts School Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/martialartswealth.com\\\/go\\\/speed-to-lead-90-day-summer-blitz\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/speed-to-lead-90-day-summer-blitz\\\/\",\"url\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/speed-to-lead-90-day-summer-blitz\\\/\",\"name\":\"Speed-to-Lead & Your 90-Day Summer Blitz\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/#website\"},\"datePublished\":\"2026-06-30T06:16:41+00:00\",\"dateModified\":\"2026-07-01T05:19:45+00:00\",\"description\":\"Follow up in minutes and run a 90-day summer blitz. The speed-to-lead action plan that turns martial arts leads into summer enrollments.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/speed-to-lead-90-day-summer-blitz\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/martialartswealth.com\\\/go\\\/speed-to-lead-90-day-summer-blitz\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/speed-to-lead-90-day-summer-blitz\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Speed-to-Lead Follow-Up and Your 90-Day Summer Blitz Action Plan\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/#website\",\"url\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/\",\"name\":\"Martial Arts School Coaching BJJ\\\/MMA Gym Business Growth | Martial Arts Wealth\",\"description\":\"Martial Arts Business Coaching, Marketing and Management.\",\"publisher\":{\"@id\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/#organization\"},\"alternateName\":\"Business coaching for martial arts schools, BJJ academies, MMA, Muay Thai gyms\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/#organization\",\"name\":\"Martial Arts Wealth Mastery\",\"alternateName\":\"Martial Arts Wealth Mastery\",\"url\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/martialartswealth.com\\\/go\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/MAW_LOGO-03FIN.jpg?fit=1008%2C498&quality=89&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/martialartswealth.com\\\/go\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/MAW_LOGO-03FIN.jpg?fit=1008%2C498&quality=89&ssl=1\",\"width\":1008,\"height\":498,\"caption\":\"Martial Arts Wealth Mastery\"},\"image\":{\"@id\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/MartialArtsWealth\",\"https:\\\/\\\/x.com\\\/StephenCOliver\",\"https:\\\/\\\/www.youtube.com\\\/@StephenOliverMA\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/stephencoliver\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/#\\\/schema\\\/person\\\/594183a17fc2a2e73a9394402138e7cb\",\"name\":\"Stephen Oliver\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c9b3cbe2cb6d8a7dbd7fa30dc1380be8afccc2caa19bc4763ef96e2c56f1426d?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c9b3cbe2cb6d8a7dbd7fa30dc1380be8afccc2caa19bc4763ef96e2c56f1426d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c9b3cbe2cb6d8a7dbd7fa30dc1380be8afccc2caa19bc4763ef96e2c56f1426d?s=96&d=mm&r=g\",\"caption\":\"Stephen Oliver\"},\"description\":\"Stephen Oliver, MBA, is a 10th Degree Black Belt and the founder of Mile High Karate and Martial Arts Wealth Mastery. He is CEO of NAPMA and publisher of Martial Arts Professional, and has coached hundreds of martial arts school, BJJ, and MMA gym owners to build profitable, premium schools. A martial arts school owner since 1975, he is the author of several books on martial arts business growth.\",\"sameAs\":[\"http:\\\/\\\/martialartswealth.com\",\"https:\\\/\\\/www.facebook.com\\\/StephenOliverMHK\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/stephencoliver\",\"https:\\\/\\\/x.com\\\/StephenCOliver\",\"https:\\\/\\\/www.youtube.com\\\/@StephenOliverMA\"],\"url\":\"https:\\\/\\\/martialartswealth.com\\\/go\\\/author\\\/stephen-oliver\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Speed-to-Lead & Your 90-Day Summer Blitz","description":"Follow up in minutes and run a 90-day summer blitz. The speed-to-lead action plan that turns martial arts leads into summer enrollments.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/martialartswealth.com\/go\/speed-to-lead-90-day-summer-blitz\/","og_locale":"en_US","og_type":"article","og_title":"Speed-to-Lead & Your 90-Day Summer Blitz","og_description":"Follow up in minutes and run a 90-day summer blitz. The speed-to-lead action plan that turns martial arts leads into summer enrollments.","og_url":"https:\/\/martialartswealth.com\/go\/speed-to-lead-90-day-summer-blitz\/","og_site_name":"Martial Arts Wealth Mastery","article_publisher":"https:\/\/www.facebook.com\/MartialArtsWealth","article_author":"https:\/\/www.facebook.com\/StephenOliverMHK","article_published_time":"2026-06-30T06:16:41+00:00","article_modified_time":"2026-07-01T05:19:45+00:00","author":"Stephen Oliver","twitter_card":"summary_large_image","twitter_creator":"@StephenCOliver","twitter_site":"@StephenCOliver","twitter_misc":{"Written by":false,"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/martialartswealth.com\/go\/speed-to-lead-90-day-summer-blitz\/#article","isPartOf":{"@id":"https:\/\/martialartswealth.com\/go\/speed-to-lead-90-day-summer-blitz\/"},"author":{"name":"Stephen Oliver","@id":"https:\/\/martialartswealth.com\/go\/#\/schema\/person\/594183a17fc2a2e73a9394402138e7cb"},"headline":"Speed-to-Lead Follow-Up and Your 90-Day Summer Blitz Action Plan","datePublished":"2026-06-30T06:16:41+00:00","dateModified":"2026-07-01T05:19:45+00:00","mainEntityOfPage":{"@id":"https:\/\/martialartswealth.com\/go\/speed-to-lead-90-day-summer-blitz\/"},"wordCount":477,"commentCount":0,"publisher":{"@id":"https:\/\/martialartswealth.com\/go\/#organization"},"articleSection":["Martial Arts School Marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/martialartswealth.com\/go\/speed-to-lead-90-day-summer-blitz\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/martialartswealth.com\/go\/speed-to-lead-90-day-summer-blitz\/","url":"https:\/\/martialartswealth.com\/go\/speed-to-lead-90-day-summer-blitz\/","name":"Speed-to-Lead & Your 90-Day Summer Blitz","isPartOf":{"@id":"https:\/\/martialartswealth.com\/go\/#website"},"datePublished":"2026-06-30T06:16:41+00:00","dateModified":"2026-07-01T05:19:45+00:00","description":"Follow up in minutes and run a 90-day summer blitz. The speed-to-lead action plan that turns martial arts leads into summer enrollments.","breadcrumb":{"@id":"https:\/\/martialartswealth.com\/go\/speed-to-lead-90-day-summer-blitz\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/martialartswealth.com\/go\/speed-to-lead-90-day-summer-blitz\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/martialartswealth.com\/go\/speed-to-lead-90-day-summer-blitz\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/martialartswealth.com\/go\/"},{"@type":"ListItem","position":2,"name":"Speed-to-Lead Follow-Up and Your 90-Day Summer Blitz Action Plan"}]},{"@type":"WebSite","@id":"https:\/\/martialartswealth.com\/go\/#website","url":"https:\/\/martialartswealth.com\/go\/","name":"Martial Arts School Coaching BJJ\/MMA Gym Business Growth | Martial Arts Wealth","description":"Martial Arts Business Coaching, Marketing and Management.","publisher":{"@id":"https:\/\/martialartswealth.com\/go\/#organization"},"alternateName":"Business coaching for martial arts schools, BJJ academies, MMA, Muay Thai gyms","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/martialartswealth.com\/go\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/martialartswealth.com\/go\/#organization","name":"Martial Arts Wealth Mastery","alternateName":"Martial Arts Wealth Mastery","url":"https:\/\/martialartswealth.com\/go\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/martialartswealth.com\/go\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/martialartswealth.com\/go\/wp-content\/uploads\/2026\/06\/MAW_LOGO-03FIN.jpg?fit=1008%2C498&quality=89&ssl=1","contentUrl":"https:\/\/i0.wp.com\/martialartswealth.com\/go\/wp-content\/uploads\/2026\/06\/MAW_LOGO-03FIN.jpg?fit=1008%2C498&quality=89&ssl=1","width":1008,"height":498,"caption":"Martial Arts Wealth Mastery"},"image":{"@id":"https:\/\/martialartswealth.com\/go\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/MartialArtsWealth","https:\/\/x.com\/StephenCOliver","https:\/\/www.youtube.com\/@StephenOliverMA","https:\/\/www.linkedin.com\/in\/stephencoliver"]},{"@type":"Person","@id":"https:\/\/martialartswealth.com\/go\/#\/schema\/person\/594183a17fc2a2e73a9394402138e7cb","name":"Stephen Oliver","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/c9b3cbe2cb6d8a7dbd7fa30dc1380be8afccc2caa19bc4763ef96e2c56f1426d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c9b3cbe2cb6d8a7dbd7fa30dc1380be8afccc2caa19bc4763ef96e2c56f1426d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c9b3cbe2cb6d8a7dbd7fa30dc1380be8afccc2caa19bc4763ef96e2c56f1426d?s=96&d=mm&r=g","caption":"Stephen Oliver"},"description":"Stephen Oliver, MBA, is a 10th Degree Black Belt and the founder of Mile High Karate and Martial Arts Wealth Mastery. He is CEO of NAPMA and publisher of Martial Arts Professional, and has coached hundreds of martial arts school, BJJ, and MMA gym owners to build profitable, premium schools. A martial arts school owner since 1975, he is the author of several books on martial arts business growth.","sameAs":["http:\/\/martialartswealth.com","https:\/\/www.facebook.com\/StephenOliverMHK","https:\/\/www.linkedin.com\/in\/stephencoliver","https:\/\/x.com\/StephenCOliver","https:\/\/www.youtube.com\/@StephenOliverMA"],"url":"https:\/\/martialartswealth.com\/go\/author\/stephen-oliver\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":5352,"url":"https:\/\/martialartswealth.com\/go\/fix-enrollment-machine-before-buying-leads\/","url_meta":{"origin":5359,"position":0},"title":"Fix Your Enrollment Machine Before You Spend a Dollar on Leads","author":"","date":false,"format":false,"excerpt":"More leads won't save a broken enrollment process. Before you scale summer ad spend, fix the intro-to-enrollment machine that actually converts prospects into paying martial arts students.","rel":"","context":"In &quot;Martial Arts School Marketing&quot;","block_context":{"text":"Martial Arts School Marketing","link":"https:\/\/martialartswealth.com\/go\/category\/martial-arts-school-marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3744,"url":"https:\/\/martialartswealth.com\/go\/lead-follow-up-for-martial-arts-schools-the-3-minute-rule-that-wins-enrollments\/","url_meta":{"origin":5359,"position":1},"title":"Lead Follow-Up for Martial Arts Schools: The 3-Minute Rule That Wins Enrollments","author":"","date":false,"format":false,"excerpt":"Grand Master Stephen Oliver on why most martial arts schools lose enrollments at the follow-up stage \u2014 and the 3-minute contact rule, multi-channel cadence, and persistence system that fixes it.","rel":"","context":"In &quot;Sales &amp; Enrollment&quot;","block_context":{"text":"Sales &amp; Enrollment","link":"https:\/\/martialartswealth.com\/go\/category\/sales-enrollment\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/img.youtube.com\/vi\/ytFjhM8rdzI\/0.jpg?resize=350%2C200&quality=89","width":350,"height":200},"classes":[]},{"id":5353,"url":"https:\/\/martialartswealth.com\/go\/live-event-marketing-100-leads-in-a-day\/","url_meta":{"origin":5359,"position":2},"title":"Live Event Marketing for Martial Arts Schools: How to Collect 100 Leads in a Single Day","author":"","date":false,"format":false,"excerpt":"Festivals, fairs, and farmers markets are a summer goldmine. Here's how martial arts schools run booths that collect 100+ leads in a day and turn them into enrolled students.","rel":"","context":"In &quot;Martial Arts School Marketing&quot;","block_context":{"text":"Martial Arts School Marketing","link":"https:\/\/martialartswealth.com\/go\/category\/martial-arts-school-marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":4494,"url":"https:\/\/martialartswealth.com\/go\/lead-to-appointment-follow-up-system\/","url_meta":{"origin":5359,"position":3},"title":"Lead Follow-Up for Martial Arts Schools: Turn Leads Into Appointments","author":"","date":false,"format":false,"excerpt":"Your leads aren't flaky \u2014 your follow-up is. Here's the speed-to-lead, multi-touch system that turns raw martial arts leads into booked appointments that show up and enroll.","rel":"","context":"In &quot;Sales &amp; Enrollment&quot;","block_context":{"text":"Sales &amp; Enrollment","link":"https:\/\/martialartswealth.com\/go\/category\/sales-enrollment\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3766,"url":"https:\/\/martialartswealth.com\/go\/lead-follow-up-system\/","url_meta":{"origin":5359,"position":4},"title":"The 72-Second Lead: A Follow-Up System That Turns Leads Into Enrollments","author":"","date":false,"format":false,"excerpt":"Most martial arts school leads die in the inbox. Here's the multi-channel, speed-to-lead follow-up framework I use to turn opt-ins into appointments, intros, and paying students.","rel":"","context":"In &quot;Sales &amp; Enrollment&quot;","block_context":{"text":"Sales &amp; Enrollment","link":"https:\/\/martialartswealth.com\/go\/category\/sales-enrollment\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3982,"url":"https:\/\/martialartswealth.com\/go\/martial-arts-lead-follow-up-systems\/","url_meta":{"origin":5359,"position":5},"title":"Lead Follow-Up Systems for Martial Arts Schools: Billing, Speed-to-Lead, and the CRM That Actually Converts","author":"","date":false,"format":false,"excerpt":"Build lead follow-up systems for martial arts schools that convert: bulletproof billing, speed-to-lead, voice AI, and the CRM features that actually matter.","rel":"","context":"In &quot;Sales &amp; Enrollment&quot;","block_context":{"text":"Sales &amp; Enrollment","link":"https:\/\/martialartswealth.com\/go\/category\/sales-enrollment\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_shortlink":"https:\/\/wp.me\/phhFRu-1or","_links":{"self":[{"href":"https:\/\/martialartswealth.com\/go\/wp-json\/wp\/v2\/posts\/5359","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/martialartswealth.com\/go\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/martialartswealth.com\/go\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/martialartswealth.com\/go\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/martialartswealth.com\/go\/wp-json\/wp\/v2\/comments?post=5359"}],"version-history":[{"count":1,"href":"https:\/\/martialartswealth.com\/go\/wp-json\/wp\/v2\/posts\/5359\/revisions"}],"predecessor-version":[{"id":5425,"href":"https:\/\/martialartswealth.com\/go\/wp-json\/wp\/v2\/posts\/5359\/revisions\/5425"}],"wp:attachment":[{"href":"https:\/\/martialartswealth.com\/go\/wp-json\/wp\/v2\/media?parent=5359"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/martialartswealth.com\/go\/wp-json\/wp\/v2\/categories?post=5359"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/martialartswealth.com\/go\/wp-json\/wp\/v2\/tags?post=5359"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}