Summer Martial Arts School Marketing: How to Turn Your Slowest Season Into Your Busiest - Martial Arts Wealth Mastery

Summer Martial Arts School Marketing: How to Turn Your Slowest Season Into Your Busiest

Summer martial arts school marketing playbook: live event booths, the price wheel script, the 20-activity Parthenon, and pricing that turns slow months into your busiest.
How Paul Helsdon Grew His School ~50% a Year Through COVID - Martial Arts Wealth Mastery

How Paul Helsdon Grew His School ~50% a Year Through COVID

Paul Helsdon joined Martial Arts Wealth Mastery in October 2019, lost his after-school program to COVID overnight, and still grew roughly 50% a year two years running. Here is exactly how he did it.
The Program-Director Multiplier: How Karis Brodie Helped Triple a Chicago School - Martial Arts Wealth Mastery

The Program-Director Multiplier: How Karis Brodie Helped Triple a Chicago School

A real case study of program director Karis Brodie at TIA Martial Arts near Chicago — how a developed staff member plus a character-development curriculum drove the school from roughly $19,000 to about $50,000 a month.
Jiu-Jitsu Student Retention: How to Beat the 3-to-6-Month Dropout Cliff - Martial Arts Wealth Mastery

Jiu-Jitsu Student Retention: How to Beat the 3-to-6-Month Dropout Cliff

Most BJJ students quit between months three and six. Here is why the dropout cliff happens and the onboarding, attendance, and culture systems that beat it.
How Jan Lapin & Rachel Luton Built a Near-$1M School on Character - Martial Arts Wealth Mastery

How Jan Lapin & Rachel Luton Built a Near-$1M School on Character

Jan Lapin and her daughter Rachel Luton grew Middleburg Martial Arts from the $40,000s to the $70,000s a month and are on track for a million-dollar year -- by treating character development as a retention and value engine, not a side program.
How Dave Grout Doubled His Martial Arts School Revenue in Port Orchard - Martial Arts Wealth Mastery

How Dave Grout Doubled His Martial Arts School Revenue in Port Orchard

Dave Grout, a former health physicist, grew his Port Orchard, Washington martial arts school from about 200 to 290 students and from roughly $27,000 to $52,000-plus a month in two years — by refusing to treat mission and margin as a trade-off.
How to Train Martial Arts Instructors: Building Your Bench and Escaping the Lone-Wolf Trap - Martial Arts Wealth Mastery

How to Train Martial Arts Instructors: Building Your Bench and Escaping the Lone-Wolf Trap

Stop looking for instructors and start developing them. Here's the instructor training program that builds a leadership team to run your martial arts school - so you stop being the bottleneck.
How to Fix Your Martial Arts Enrollment Conversion Rate and Close 80% From the Door - Martial Arts Wealth Mastery

How to Fix Your Martial Arts Enrollment Conversion Rate and Close 80% From the Door

Stop blaming marketing. Learn how to fix your martial arts enrollment conversion rate and close 80% of prospects from the door to enrolled.
How Jason Purcell Took Family Black Belt Academy From 50 Students to $86K/Month - Martial Arts Wealth Mastery

How Jason Purcell Took Family Black Belt Academy From 50 Students to $86K/Month

Grandmaster Jason Purcell rebuilt Family Black Belt Academy in Seattle from ~50 students and $15K/month to 273 students and over $86K/month in two years. Here is the Premium Turnaround framework behind it.
The Million-Dollar Diagnostic: How to Self-Audit Your School Against Seven-Figure Schools - Martial Arts Wealth Mastery

The Million-Dollar Diagnostic: How to Self-Audit Your School Against Seven-Figure Schools

A professional school evaluation measures seven numbers against million-dollar schools: lead flow, conversion, average tuition, attrition, lifetime value, net profit, and staffing leverage. Here is how to run that diagnostic on yourself.