This is the resource library for martial arts, BJJ, and MMA school owners who are serious about building a real business. Every guide here comes from four decades of running and coaching million-dollar schools — Stephen Oliver, MBA — Founder and CEO of Mile High Karate and Martial Arts Wealth Mastery, CEO of NAPMA, and Publisher of Martial Arts Professional. A martial arts school owner since 1975, with his coaching team including Grandmaster Jeff Smith and Dr. Greg Moody. Pick the area you want to fix.

The Eight Core Areas

• Martial Arts School Marketing — how to fill your school: ads, local SEO, referrals, events, and lead follow-up.
• School Growth — how to get more students, break plateaus, and scale revenue.
• Student Retention — how to reduce dropout and keep students to black belt.
• Pricing & Tuition — what to charge, raising rates, and profit benchmarks.
• Sales & Enrollment — how to sell memberships and run enrollment conferences that close.
• Staff & Hiring — how to hire instructors and build a school that runs without you.
• BJJ & MMA Gym Growth — membership growth, recurring revenue, and retention for combat sports academies.
• The Million-Dollar School Model — the math and systems behind a $1M school.

Start Here

Not sure where to begin? Get the free book that has helped thousands of school owners add students fast: FillYourSchool.com. Or, if you want a personalized plan for your school, book a free Personal Evaluation (a $1,297 value). Want proof these systems work? See real martial arts school case studies from our members.