How to pull a laser-targeted mailing list by neighborhood and school district, the grand-opening media stack that hits your best 5,000 households seven times, and why mailing 1,000 people five times beats mailing 5,000 once.
Case Study Case Study: How William Wong Built Lincoln Family Martial Arts Into a Near-Million-Dollar School William Wong opened Lincoln Family Martial Arts in Lincoln, California in 2017 — a brand-new owner with a background in real estate and finance, but no brick-and-mortar experience. He joined Martial Arts Wealth Mastery in 2020, right as the […]
Case Study Case Study: How Sherry Shaoling Grew US Kung Fu Center From 40 Students to Over 100 in Monterey Park Sherry Shaoling and her husband co-operate US Kung Fu Center in Monterey Park, California. A year ago they were grossing about $13,000 a month with enrollment down to roughly 40 students. Here’s how committing […]
Jeff Kash’s Laguna Beach Dojo ran on a private-lesson model that couldn’t scale. Martial Arts Wealth Mastery helped him rebuild his curriculum and schedule from the ground up, pushing his average student value past $400 a month on the way to becoming his next million-dollar school.
Jason Purcell ran Family Black Belt Academy in Seattle for 13 years barely getting by on $4,000-$8,000 a month. A forced relocation that doubled his overnight overhead pushed him to Martial Arts Wealth Mastery, where a hard lesson about pricing took him to $120,000-$130,000 a month with 344 students.
Why the answer to “I got this email, how do I respond?” is always the same: get them on the phone or face-to-face. The communication-triage script, the kicking-the-cat principle, and why this has to be a blanket policy, not a judgment call.
Head-to-head for BJJ/MMA academy owners: Combat Business Success’s culture-native operating system vs. Martial Arts Wealth Mastery’s documented seven-figure economics.
Cross a big revenue mark and you’ll forget how you got there — it’s entropy. Stephen Oliver on hiring for retention, cross-training, bench strength, and career ladders.
The complete marketing system behind schools enrolling 30-50+ students a month: the Marketing Parthenon, endorsed-host marketing, human-to-human enrollment, free vs. paid intros, and referral systems that actually work.
The rule that cuts dropout and lifts renewals from the same fix: no drop-off at the curb, and why the real barrier to parent participation is time, not money.
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