
How Much Cash Reserve Should Your School Keep?
How much cash reserve a martial arts school should actually keep — the target formula, and how to build it without starving growth.

The Million-Dollar Martial Arts School Myth
Why 13,000 sq ft schools run 5% net while our 2,400 sq ft schools run 50%. Real numbers: $1.3M gross, $830K net, 340 students.

Tax Strategy Basics for Martial Arts School Owners
General education on entity structure and retirement vehicles for martial arts school owners — not tax advice, but a starting point for the conversation with your CPA.

What a New Student Actually Costs You
$5,000 in Facebook ads buys about 10 enrollments — $500 each. One movie theater booth bought 35 appointments in 7 hours. Stephen Oliver runs the math.

A Simple Chart of Accounts for Martial Arts Schools
A starter chart of accounts built for martial arts schools — the revenue and expense categories that let you actually see what's driving profit.

How Much Do Martial Arts School & BJJ Gym Owners Make?
What martial arts school and BJJ gym owners actually earn — income ranges by business model, what drives the huge gap between owners, and how to raise your own pay without adding students.

How Much Profit Should a Martial Arts School Make? (Margins Explained)
Gross revenue isn’t profit. What a healthy martial arts school margin looks like, the rent/payroll/marketing benchmarks behind it, and the three levers that turn revenue into real owner income.

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